HTC has launched its midrange smartphone Desire 728 dual SIM in India priced at 17,990 INR. HTC Desire 728 dual SIM will be available in Purple Myst and White Luxury color variants through leading retail outlets from coming week onwards.
Desire 728 dual SIM is fitted with a 5.5 inch HD display and is powered by 64 bit octa core MediaTek MT6753 processor clocked at 1.3 GHz clubbed with 2GB of RAM and 16GB of ROM which can be further expanded by up to 2TB via microSD card.
On the camera front, a 13 MP auto focus rear camera with LED flash, f/2.2 aperture and 1080p video recording is present. complimented by a 5 MP front facing shooter, which can also be used to capture HD videos. It is equipped with 2800mAh battery and runs on Android 5.1 Lollipop OS with Sense UI on top.
Like all other handsets powered by 64 bit chipsets, you can experience 4G speeds on Desire 728 Dual. Other connectivity features include 3G / HSPA+, EDGE / GPRS, Wi-fi 802.11 b/g/n, Bluetooth 4.1, GPS with A-GPS, micro USB port and 3.5mm audio jack.
Speaking at the launch, Faisal Siddiqui, President South Asia, HTC, said, “The new HTC Desire 728 Dual SIM brings distinctive design into a feature-rich smartphone, providing you with a great value smartphone which you can truly make your own. We want to provide a powerful, fully customisable experience to our customers, and the HTC Desire 728 Dual SIM brings this in abundance.”
Key Specifications of HTC Desire 728 dual SIM:
| Model | HTC Desire 728 Dual SIM |
| Display | 5 inch HD display |
| Processor | 1.3 GHz 64 bit octa core MediaTek MT6753 |
| Camera | 13 MP rear and 5 MP front camera |
| Battery | 2800mAh |
| RAM | 2GB |
| Internal Memory | 16GB |
| Dimensions and Weight | 157.9×77.8×7.87mm and 155 grams |
| Dual SIM | Yes |
| Price | 17,990 INR |
