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Coolpad Dazen X7 Review

In our previous post, we reviewed the Dazen 1 which is a good affordable device. Dazen is a smartphone series from Coolpad which recently started working in India. The company made its debut in India by launching two smartphones in two different price category. The Dazen 1 is a low-end smartphone and is priced at INR 5999 to give a competition to brands like Lenovo, Xiaomi and Motorola.


The second smartphone from Coolpad is Dazen X7 which is priced at INR 17,999. There are many other devices like Asus ZenFone 2 and Mi4 in this price range which are already performing well in the market. Is Dazen X7 a worthy product at this price range? Let’s find out in our detailed review of Coolpad Dazen X7.

Design, Look and Build Quality

At first you will feel that Dazen X7 has tried to use the concept of Xiaomi Mi series phones. It features a metal band around its sides. The chamfered metal edges make it look beautiful. It has got a candy bar design and the build quality is good. At only 6.5mm thickness, the device is sleek and compact. It is also light in weight as it weighs only 131g.


The rear camera and the LED flash are placed on a different metal plate which makes Dazen X7 looks like a premium device. The volume rocker is on the left side and the SIM and SD card slot is on the right side of the phone.


The audio jack is on the top and the micro USB is at the bottom. There are on-screen buttons for using the phone. Overall, Dazen X7 has good build quality and design.


Dazen X7 features a 5.2” Super AMOLED display with a pixel resolution of 1920×1080 pixels and a pixel density of 441ppi. The display of the phone is worth talking as it offers crisp, rich in colours and clear display.


The screen works perfectly fine in sunlight too. The display of the phone is apt for watching movies and playing games. The viewing angles and brightness levels are pretty good. The phone has one of the best display in this price segment.

Hardware and Performance

Coolpad Dazen X7 is powered by a 1.7GHz Octa-Core MediaTek MTK6595 SoC processor. It is supported by a 2GB of RAM and a PoweVR G6200 GPU. The phone offers 16GB of internal storage which can be extended up to 32GB. The phone delivers a good performance.

We tried some heavy games like Asphalt 8, Dead Trigger 2 and the phone delivered an excellent performance without any lag or stutter. The multitasking was smooth and apps can be switched in between without any major delay. There was bit heating after 15-20 minutes of heavy gaming but, it didn’t become unbearable hot which is an added advantage.


The one down side about the phone is its audio quality. Despite having a dual speakers, the audio output is not very loud. Else, things are pretty much good in Dazen X7. The phone is backed up by a 2700mAh battery which can deliver up to 12 to 14 hours of talk time which is decent enough for a 5.2” phone.

UI and Software

The device runs on Android 4.4.2 with Dazen’s own custom skin on the top. The default layout of the phone does not feature an app drawer but, you can change the layout by downloading any launcher of your choice from the Google Play Store.  The phone comes pre-loaded with apps like WeChat, Swiftkey, WPS office, Snapdeal etc.

The interface is smooth and we didn’t face any issues while navigating through the home screens or while using any of the functionality. The gesture mode allows you to double tap to wake up the phone. Gestures can also be used to open apps like camera and music. You will find apps like Whats App, SnapDeal, Facebook, Swiftkey etc. preinstalled in the phone.


Now coming to the best feature of the phone. Dazen X7 boasts of an excellent 13MP rear camera with Sony’s IMX214 image sensor and LED flash. The camera delivers stunning clear images with enough light and minimum noise. The camera performance of Dazen X7 can easily be compared with big players like OnePlus One and ZenFone 2.


The front side is equipped with an 8 MP wide angle camera that takes beautiful selfies. The camera quality of the phone is awesome and you will have a good time in clicking photos with Dazen X7.

Key Specifications of Coolpad Dazen X7:

Model  Dazen X7
Display 5.2-inch Full HD AMOLED
Processor 1.7GHz Octa Core MediaTek
Cameras 13MP rear, 8MP front
Memory 2GB RAM, 16GB of internal storage, microSD card slot
Connectivity 4G, dual-SIM, Wi-Fi, Bluetooth
Battery 2700 mAh
OS Android 4.4
Price INR 17,999

Final Verdict

Coolpad Dazen X7 is a good phone and is capable of giving tough competition to established players. It is available exclusively on Snapdeal for 17,999. The phone offers premium design along with great performance and a good camera. It is one of the best devices in this price segment.

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Loves each and everything related to mobiles including but not limited to poor battery life, slow UI, low resolution display etc.