TCL, a Chinese smartphone maker has launched its first 4G enabled smartphone in India- TCL Pride. The company has tied up with Snapdeal to sell this smartphone exclusively for the price of 10,499 INR. The handset is available in White and Slate Grey color options starting from today onwards.
TCL Pride is equipped with 5 inch OGS display with the resolution of 1920 x 1080 pixels, backed by Octa Core Qualcomm Snapdragon 615 processor where four cores clocked at 1.5 GHz and other four cores clocked at 1.0 GHz. It has a 2GB of RAM, 16GB of inbuilt memory and a microSD card slot which supports up to 32GB.
On the camera section, TCL Pride is packed with 13 MP rear camera with LED flash, Sony Exmor RS sensor and f/2.2 aperture. This smartphone also has an 8 MP front facing camera with LED flash which is good to click selfies even in low light conditions.
TCL Pride runs on Android 5.1 Lollipop OS out of the box. It is powered by massive 3050mAh battery with no words on talk time and standby time. Connectivity options include 4G LTE, 3G / HSPA+, EDGE / GPRS, Wi-fi 802.11 b/g/n, Bluetooth 4.0, GPS, Micro USB port, etc.
Speaking at the occasion, Mr. Steven Zhao, Country Manager APAC – India Business Unit said, “Today, we are delighted to launch our TCL PRIDE smartphone with Snapdeal – a phone specially designed to cater to the demands of the Indian customers. TCL brings a great value product by redefining user experience with its smart looks, great display and new innovations like world phone. We want our consumers to enjoy our expert products and inspire more and more confidence in us, thus building a long-standing relationship in the mobile tech market and establish firm grounds for becoming a leading player.
Key Specifications of TCL Pride:
|Model||TCL Pride T500L|
|Display||5 inch full HD OGS display|
|Processor||Octa Core Qualcomm Snapdragon 615|
|Camera||13 MP rear and 8 MP front camera|
|Dimensions and Weight||139.6 x 69.6 x 8.9mm and 130 grams|
With online retail catching up, Chinese OEMs have found a convenient means to launch and sell phones in India without massive infrastructural investments required. It remains to be seen how fast and how efficiently TCL works on setting its after sales support network in India.