OPPO India having a strong hold in North America, Europe and Asia on September 5, 2014 made an announcement to strengthen its brand presence in India as well. OPPO announced that they have won the sponsorship rights for the upcoming season of the Champions League T20 which starts September 13, 2014.
Mr. Nitin Kukreja, President – Sports, STAR India said:
We are proud to have OPPO Mobiles India as the title sponsor for the Champions League T20. In recent days, the cricketing arena has not witnessed any T20 cricket – the most exciting format of the game and, the beginning of this league marks the recurrence of fun filled T20 nights. Star Sports is committed to continue building this league which features T20 champion teams from across the globe, into a premium property. It would target to make this league a huge success by making it grand through a marketing blitz and production innovations. These are bound to increase the excitement of the league.
The leading Chinese smartphone brand made its entry into the Indian market with the launch of its flagship device OPPO N1 in early 2014. Besides the OPPO N1 and the OPPO Find 7 which has been recently launched and is amongst the best flagships launched this year, the brand also sells the OPPO R1, OPPO Find 5 Mini, OPPO Neo, OPPO Yoyo, OPPO Joy, OPPO Neo 3, OPPO Find 7A and the just-launched OPPO N1 Mini in the country.
OPPO has launched over 10 smartphones in India that cover the price range from below Rs 10,000 to around Rs 40,000 this year. This signifies their continuous endeavour to become a part of the Indian society expanding their reach to Indian consumers in every different section.