Canva, a popular online graphic design platform based in Sydney, Australia, has today expanded its presence to India. The platform is already being used in more than 179 countries, with more than 1 million designs being created each week.
With 150,000 users already onboard, India is the 4th largest market for Canva in the world. The company aims to elevate its user base to 1 million by next year. In India, Canvas comes well prepared with customized festival themed templates to cater to digital marketers, bloggers and designers during the upcoming festive season
“We are incredibly excited to be launching Canva in India. It’s already one of our top five markets, and we see great potential for it to become an even bigger market for us. We will be investing in local marketing, business development and brand partnerships in India with the goal of getting the word about Canva out to Indian social media marketers, bloggers and small businesses, and empowering them to create their own beautiful designs.
“We’ll also be launching our Canva Experts partnerships in India and working with local firms to help Indian users get the most out of the platform. We decided to launch in India because it’s already a key market for Canva, and we feel it has great potential for growth, especially considering Indians are known to have a strong design aesthetic, and be early adopters of new technology and applications,” said Melanie Perkins, CEO & Founder, Canva.
Canva Experts are local firms who work closely with Canva and represent the platform at events, holding trainings and working with local communities to get the most out of the platforms potential.
Canva recently completed $US15 million Series A funding round and is now valued at $US165 million. We wish it a great journey ahead in India.