Micromax today launched its first Android 6.0 Marshmallow running handset, the Canvas Spark 2 Plus in India, priced at 3,999 INR. The handset will be exclusively available from ecommerse store Snapdeal.com.
Offering great value for money and attractive design, the online exclusive Canvas Spark series has done well for Micromax. The company claims to have sold over 1.5 million Canvas Spark handsets so far. The new Canvas Spark 2 Plus, following the same ethos, is targeting first time buyers switching from feature phones.
The Micromax Canvas Spark 2 Plus includes a 5 inch FWVGA display. The handset is powered by 1.3GHz quad core processor with 1GB RAM and 8GB storage. You can also plug in a MicroSD card slot for secondary storage.
For photography, there is a 5MP rear camera with LED flash and a 2MP front camera for selfies. The Canvas Spark 2 Plus also supports 10 regional languages. Users can swipe right to translate or left to transliterate their messages in their choice of language.
Finally, the Canvas Spark 2 Plus houses a 2000 mAh battery and three colours- Metallic Grey, Copper Gold and Champagne Gold.
Commenting on the new launches, Mr. Shubhajit Sen, Chief Marketing Officer, Micromax Informatics, said, “A large number of consumers are still using feature phones or a second hand phones, which provide immense scope and potential for them to upgrade to affordable smartphones. With the launch of the Canvas Spark 2 Plus, we are offering first time users, with a smooth transition at a wallet-friendly price. Our objective is to convert feature phone users into smartphone users, and synthesize technology and affordability in for this device.”
Key Specifications of Micromax Canvas Spark 2 Plus:
|Model||Micromax Canvas Spark 2 Plus|
|Display||5 inch FWVGA display|
|Processor||1.3GHz quad core processor|
|Camera||5MP rear and 2MP front camera|