Le Eco has today launched an updated version of Le 1s- “Le 1s Eco” at an event in Mumbai. The company has also announced its ecosystem membership program which includes content, experience and services in the presence of Bollywood actors Jacqueline Fernandez and Sidharth Malhotra.
Le Vidi and Live comes in this membership program or Supertainment package which allows users to enjoy 100+ TV channels Live. You can listen to 2.5 million music tracks using Le Music and users can watch more than 2000 movie titles via Eros Now integration. The company has tied up with Eros Now, Hungama and Yupp TV for all these entertainment services.
Members of this program can directly stream 50 live concerts from all over the world. Le Eco is also offering other cloud servies which includes Le Drive, Le Mall and after sales services. According to the company, Live and Le Vidi will be available for all Le Eco smartphones through OTA before the end of May 2016.
Apart from this package if we talk about Le 1s Eco smartphone, it features a 5.5 inch full HD in cell display and powered by 1.8 GHz 64 bit octa-core MediaTek Helio X10 processor. It has 3GB of RAM and 32GB of internal memory.
This Android 5.0 Lollipop based handset sports a 13 MP rear camera with LED flash and a 5 MP front facing camera to capture selfies. It has a 3000mAh battery which is enough for a day for mixed usage.
William Lee, Content VP of LeEco, APAC, said, “Today we launched our innovative LeEco membership program with partnerships with Eros Now, Hungama and YuppTV. LeEco is the sole company that delivers a membership program which integrates terminals, clouds and applications in India. Indian Superfans can enjoy more than 2,000 movie titles through Le Vidi, over 100 TV channels via Le Live, and 2.5 million music tracks under LeEco membership.”
Speaking on the same occasion, Mr. Atul Jain, COO, Smart Electronics Business, LeEco India, said “to cope with LeEco membership program, we introduce a special ‘Made for India’ Superphone, Le 1s Eco, the first of its kind of integrating a content ecosystem. Le 1s Eco will redefine entertainment in the country. With this Blockbuster Superphone, we live up to our promise of offering the best value, breakthrough technology and great features at a disruptive price.”
Le 1s Eco will be available for Rs. 10,899 with one year LeEco membership. This package will be available on an introductory price of 9,999 INR in first flash sale exclusively on Flipkart, starting at 2 PM on 1th of May 2016.
The company has also revealed its membership program will cost 490 INR for a month and 4,900 INR for a year. Any user who buys content membership for a year will get a hardware price deduction of Rs 4,000.