HTC is taking another shot at reinventing and reinvigorating its smartphone line up with two new offbeat phones – The HTC U Ultra and U Play; Phones which are “all about u”.
The HTC U Ultra is a high-end Android phone powered by quad-core Snapdragon 821 processor coupled with 4GB RAM and 64GB/128GB storage space. The handset has a 5.7-inch Super LCD 5 primary display paired with a second 2-inch 160 x 1040 (520ppi) SLCD 4 LG V-series-phones-like display that is operated by HTC Sense Companion: the new AI assistant that learns about ‘U’ and relays contextual information.
The handset includes a 12MP rear camera with dual-tone LED flash, f/1.8 aperture, Laser AF, and OIS. On the front, there is a 16MP camera with wide f/2.0 aperture and UltraPixel mode.
Other features include HTC Boomsound audio 4G LTE, WiFi 802.11 ac (2.4 and 5GHz), Bluetooth 4.2 and GPS with GLONASS, NFC, USB 3.1 Type-C, and 3000mAh battery with Quick Charge 3.0.
The HTC U Play, on the other hand, is a smaller low cost variant without the secondary display that adheres to the same design. The U Play has a 5.2-inch Full HD display and is powered by MediaTek Helio P10 chipset. It comes in two variants – 3GB RAM with 32GB storage and 4GB RAM with 64GB storage.
Other features include fingerprint sensor, 16MP rear camera, 16MP front camera, HTC USonic, Dual microphones with noise cancelation, 4G LTE, WiFi 802.11 ac (2.4 and 5GHz), Bluetooth 4.2 and GPS with GLONASS, NFC, USB 2.0 Type-C and 2500mAh battery.
HTC U Ultra and U Play Key Specifications
|Specification||HTC U Ultra||HTC U Play|
|Display||5.7” QHD SLCD 5, Gorilla Glass/ Saphire glass (128GB variant)||5.2-Inch Full HD SLCD, Gorilla Glass|
|OS||Android 7.0 Nougat based Sense UI||Android 6.0 Marshmallow based Sense UI|
|Processor||2.15 GHz Quad Core Snapdragon 821||1.8GHz Octa-core Mediatek Helio P10 chipset|
|Camera||12MP Ultra Pixel 2 camera and 16MP front camera||16MP Rear and 16MP front camera|
|Storage||64GB/128GB Internal Memory||32GB/64GB Internal Memory|
|micro SD slot (2TB)||micro SD slot (2TB)|
|RAM||4GB RAM||3GB RAM/ 4GB RAM|
|Dual SIM||Yes (Hybrid)||Yes (Hybrid)|
|Price||$750 (Rs. 51,000 approx.)/ US$ 911 / Rs. 62015 approx. (128GB)||US$ 438 or Rs. 29,800 approx. for 4GB RAM variant|